Remember these tips for creating eye-catching yard signs and banners.
Whether you’re promoting an event, announcing a sale, or advertising a service, yard signs and banners are powerful tools for grabbing attention and getting your message across. But not all signs are created equal—good design is key to making your signage effective. At FORMost Graphic Communications, we help businesses create eye-catching custom signs that stand out and get results. Here are a few expert tips for designing yard signs and banners that work.
Keep the Message Clear and Simple
When it comes to signage, less is more. Yard signs and banners should be easily readable from a distance, which means keeping your message short and to the point. Prioritize essential information: who, what, and how to take action (such as a phone number or website). A catchy headline or bold call to action—like “Now Hiring” or “50% Off This Weekend”—is often enough to make someone stop and take notice.
Use Bold, Readable Fonts
Typography plays a crucial role in the readability of your sign. Choose fonts that are clean and easy to read, even from far away. Avoid overly decorative or script-style fonts, which can be hard to decipher. Use large font sizes for key information and make sure there’s enough contrast between the text and background for maximum visibility.
Choose High-Contrast, Brand-Friendly Colors
High-contrast color combinations (like black text on a white or yellow background) increase legibility, especially from a moving vehicle or across a street. Incorporate your brand’s colors where possible to maintain consistency across your marketing materials. Our design team at FORMost can help you balance visual impact with brand identity for a cohesive look.
Include a Strong Visual Element
Adding your logo or a relevant graphic can make eye-catching signs and banners more memorable. Just make sure the image doesn’t clutter the layout or overshadow the message. A well-placed logo not only builds brand recognition but also adds professionalism to your signage. At FORMost, we’ll help you position graphics for maximum impact while maintaining a clean and effective layout.
Consider the Placement and Material
Design is only half the battle—where and how your sign is displayed matters too. Yard signs should be placed at eye level and in high-traffic areas, while banners can be hung across storefronts, fences, or event spaces. FORMost offers a variety of durable materials designed to withstand the elements, from weather-resistant yard signs with stakes to vibrant outdoor banners built to last.
Work with a Professional Design Team
A professional eye can make a huge difference when it comes to signage that delivers results. FORMost Graphic Communications specializes in creating high-quality, customized yard signs and banners tailored to your goals. We’ll help you from concept to completion, ensuring your signage not only looks great but also drives real engagement.
Contact FORMost Graphic Communications today to start designing your custom yard signs and banners!
Trust FORMost Graphic Communications for Your Custom Signage Needs
FORMost Graphic Communications proudly provides high-quality print and marketing solutions that produce results for your business. Since 1985, we have been providing an array of services for both national and international clients across a wide variety of industries, including all levels of government. As a privately-held company based in the Washington DC area, we are dedicated to providing exceptional services and products to each of our client’s unique marketing needs. To learn more about our products and services for your marketing and print needs, contact us today at 301-424-4242, or visit us on Facebook, Twitter, or Linkedin for more information.