The coronavirus many aspects of life on hold, but life continues to strive and thrive despite all adversities. To say that 2020 has been a challenge is an understatement for many; even so, businesses can still expect to gain and keep their audience with the help of promotional products.
Why Promotional Products?
Promotional products, or “promo” products, are nifty, useful items with the company logo and colors printed on them. In some cases, the product might even incorporate a mascot. Promo products are effective marketing tools because they are cost-effective and are useful for customers. They are like free gifts, and everyone loves those. When people use these items in public, your brand gets free exposure.
However, the question remains, “How can businesses use promotional products during COVID-19 and 2020 in general?” This method works now as it ever has; it all depends on sending the right type of gift to the right audience.
People still care a lot about environmental friendliness. People implement it into their homes, their work, and daily lives. One kind of environmentally-friendly gift is the reusable tote bag, which is excellent for grocery shopping. If you curate a collection through sustainable methods, be sure to emphasize this in its presentation.
Well-being, both physical and mental, are critical points of care in this era. Businesses can implement promotional items like stress balls, mugs, lip balm, spa kits, and sunglasses in their marketing campaign. FORMost Graphic Communications has an entire line of products dedicated to healthcare.
Even though remote work is becoming more popular than ever and is likely to stay, remote workers also need office space, just within their home. Complete their home office with fun items like pens, highlighters, erasers, mousepads, and more.
Health and safety is still a concern among Marylanders today. Businesses can send PPE packages to employees and customers alike to show that they care. FORMost has a complete line of PPE products for sale.
One way to present promotional items is by kitting several into a care package. Like with PPE products, other items for office and well-being can also be packaged nicely together. For more information and advice, see what FORMost Graphic Communications can do for you.
Trust FORMost Graphic Communications for Print and Marketing Needs Today!
FORMost Graphic Communications proudly provides high-quality print and marketing solutions that produce results for your business. Since 1985, we have been providing an array of services for both national and international clients across a wide variety of industries, including all levels of government. As a privately-held company based in the Washington DC area, we are dedicated to providing exceptional services and products to each of our clients’ unique marketing needs. To learn more about our products and services for your marketing and print needs, contact us today at 301-424-4242, or visit us on Facebook, Twitter, or Linkedin for more information.