Any company’s logistics involve many parts, including printed materials like business cards, marketing materials, and labels of all kinds. Labels are what help a company’s wheels go round, making products easy to inventory and manage. In a warehouse, healthcare, or retail setting, variable data labels are vital for success.
What Is Variable Data?
Variable data is the printed identity of an individual product or group of products. Variable data on labels is information that fits within a template but differs according to the content. The information is like the product’s fingerprint. Variable data labels are processed by machines that can read and store the information on each label. The data can be stored via encryption, such as a barcode, a QR code, or a data matrix code. The label may also have numbers or words so that one can identify the product by eye.
Types of Variable Data Labels
Variable data labels can take on different types of identifiers, including but not limited to the following:
- Serial Shipping Container Code
- Global Trade Item Number
- Consecutive numbers
- Lot and batch number
- Serial number
- Address data
- Promotional code
Benefits of Variable Data Labels
Variable data labels are a must for keeping track of inventory. These identifying markers make it easy for people and computers alike to organize and find a specific item fast, saving much time, energy, and stress.
In the warehouse, labels are just as essential. These labels are what drive warehouse logistics, making it possible to find specific packages in their specific locations on the shelves. Retrieval becomes simple.
Likewise, it becomes far easier to perform quality control on items. If workers need to find items to check their condition, labels are necessary to identify them in their uniform, cardboard boxes.
When products do leave the warehouse or factory, variable data labels also provide a convenient way to keep receipts. The database will show which items have left and which are in storage, with little effort on the manager’s part.
Similarly, they make delivery & returns far easier. During export, shipping labels help to sort, process, and track each package. They also help identify products should any return to the site.
Lastly, they can also be a portal to a neat marketing tool. Including a code on the label can lead a customer to a promotional sale or a free item. For all of your variable data printing needs, FORMost Graphic Communications can deliver nationwide and internationally.
Trust FORMost Graphic Communications for Print and Marketing Needs Today!
FORMost Graphic Communications proudly provides high-quality print and marketing solutions that produce results for your business. Since 1985, we have been providing an array of services for both national and international clients across a wide variety of industries, including all levels of government. As a privately-held company based in the Washington DC area, we are dedicated to providing exceptional services and products to each of our clients’ unique marketing needs. To learn more about our products and services for your marketing and print needs, contact us today at 301-424-4242, or visit us on Facebook, Twitter, or Linkedin for more information.