Posts Tagged ‘landing page’

• Print Media and the Affluent Market

  • April 22nd, 2015
  • Posted in Blog
  • Tags: affluent, affluent buyers, closer look, consumer trends in printing, digital media, digital printing, direct mail, direct marketing, landing page, media consumption, multimedia, offset printing, print media, printing, PURLs, response rate, social media, surveys, trends

  We can easily make assumptions about print media by observing what is going on in the world around us. There is no doubt that the rapidly growing and powerful impact of new devices and social media has changed the way… Read More

• 3 Types of Mobile Marketing

  • March 12th, 2013
  • Posted in Blog
  • Tags: branding, cost savings, direct mail, direct marketing, envelopes, landing page, mobile marketing, multimedia, post cards, tradeshows

  This weekend, when dining out with friends, the hostess asked for a cell phone number so that she could alert us by text when our table would be ready. Brilliant! Now, not only do we avoid risking Norovirus from clutching that… Read More

• Marketing with PURLs

  • February 20th, 2013
  • Posted in Blog
  • Tags: digital printing, direct mail, direct marketing, landing page, lists, post cards, PURLs, response rate

  What is a PURL? A Personalized Uniform Resource Locator (PURL) is a unique web address that leads your recipients to a webpage created specifically for him. The recipient’s personal information is fed into the landing page from a database so… Read More